The DFL-Supercup or German Super Cup is a one-off football match in Germany that features the winners of the Bundesliga championship and the DFB-Pokal.
it’s more than just a football match; it’s a grand reunion of passionate fans, a celebration of football excellence and a symbol of unity among supporters.
This year, the visual concept for the Supercup 2023 plays around the idea of The King of German Football.
This royal theme combines the materials of the DFB Cup (gold) and the Meisterschale (silver) to create a majestic crown.
The keyart features a king with a stylized crown formed by intertwining gold and silver elements. This king & crown will serve as a visual representation of the Supercup winner’s prestige, echoing the unity of two great achievements.
FC BAYERN MÜNCHEN – RB LEIPZIG
Client: DFL Digital Sports GmbH.
Vice President Brand Design: Thomas Markert
Creative Director – Art Director – Branding Expert: Juan Pablo Kessler
A very special thanks to the entire Creative Services Team at Bundesliga for providing such a high level of creativity and design excellence.
Creative & Design Direction: Mauro Zinni
Art Direction, Graphic Design & 2D Animation: Diego Troiano
3D Modeling & Animation: Jorge Paparas
Editing: IC Post
Music & Sound: Pomeranec